A hobbyist developer has created a browser extension for Chrome that changes how prices are shown on the Steam store by converting them into the equivalents of familiar consumer goods. The project was reported by a gaming news outlet, which cited a post by the extension's author using the handle Brave_Ad_9399 on Reddit.
The extension, called SteamBite, defaults to translating game costs into “Big Macs.” For example, The Witcher 3: Wild Hunt is displayed as costing the equivalent of five burgers. The tool is designed as a playful way to help shoppers grasp the relative value of digital games by comparing their prices to everyday products.
SteamBite offers choices beyond the default: users can select region-specific items or supply their own products to use as the unit of comparison. That flexibility lets people compare prices against locally familiar goods rather than a single standard across regions.
In discussion threads on Reddit, other users suggested alternative units of measurement — one recurring idea was to express prices in portions of doner kebab. The extension's creator has also said they are considering porting SteamBite to other browsers, including Firefox.
Screenshots accompanying the original announcement showed the converter interface as it appears in the browser extension listing for Chrome, illustrating how game pages are relabeled with the chosen product-based prices. The project remains an informal, community-driven effort rather than an official Steam feature.